Industries
Healthcare
![Image of Asset web 2024 industries media comms hero 02](https://djfojq4n1zpcu.cloudfront.net/default/_1536x672_crop_center-center_75_line/asset-web-2024-industries-media-comms-hero-02.jpg 1536w, https://djfojq4n1zpcu.cloudfront.net/default/_1200x525_crop_center-center_100_line/asset-web-2024-industries-media-comms-hero-02.jpg 1200w, https://djfojq4n1zpcu.cloudfront.net/default/_992x434_crop_center-center_100_line/asset-web-2024-industries-media-comms-hero-02.jpg 992w, https://djfojq4n1zpcu.cloudfront.net/default/_768x336_crop_center-center_100_line/asset-web-2024-industries-media-comms-hero-02.jpg 768w, https://djfojq4n1zpcu.cloudfront.net/default/_576x252_crop_center-center_100_line/asset-web-2024-industries-media-comms-hero-02.jpg 576w, https://djfojq4n1zpcu.cloudfront.net/default/_1152x504_crop_center-center_75_line/asset-web-2024-industries-media-comms-hero-02.jpg 1152w)
The healthcare industry was disrupted by the pandemic, driving new paradigms in integrated, patient-centric innovation. We see several key trends across healthcare providers, payers, consumer health, health tech, and healthcare associations.
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Embrace digital health innovation
Healthcare organizations are focused on three key areas: the possibilities of generative AI and deep learning, POC testing, and simplifying digital health ecosystems and experiences.
![Image of Asset web 2024 industries media comms advertising 01](https://djfojq4n1zpcu.cloudfront.net/default/_992x1181_crop_center-center_100_line/asset-web-2024-industries-media-comms-advertising-01.jpg 992w, https://djfojq4n1zpcu.cloudfront.net/default/_768x915_crop_center-center_100_line/asset-web-2024-industries-media-comms-advertising-01.jpg 768w, https://djfojq4n1zpcu.cloudfront.net/default/_576x686_crop_center-center_100_line/asset-web-2024-industries-media-comms-advertising-01.jpg 576w)
Invest in long-term systems resilience
Healthcare leaders shoulder the burden of ensuring the strength of our systems as we encounter challenges such as climate change, workforce shortages, global volatility, and cyber threats.
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Realize value from data and AI
The push is on for more holistic care for patients. GenAI offers boundless opportunities—from improving care delivery and navigation to increasing productivity to industry disruption.
![Image of Asset web 2024 industries media comms streamline 02](https://djfojq4n1zpcu.cloudfront.net/default/_992x1181_crop_center-center_100_line/asset-web-2024-industries-media-comms-streamline-02.jpg 992w, https://djfojq4n1zpcu.cloudfront.net/default/_768x915_crop_center-center_100_line/asset-web-2024-industries-media-comms-streamline-02.jpg 768w, https://djfojq4n1zpcu.cloudfront.net/default/_576x686_crop_center-center_100_line/asset-web-2024-industries-media-comms-streamline-02.jpg 576w)
Empower healthcare workers
Organizations are heavily focused on improving worker operating conditions through technology, enhancing patient outcomes, and reducing administrative challenges through the digital experience.
![Image of Asset web 2024 industries media comms next gen 01](https://djfojq4n1zpcu.cloudfront.net/default/_992x1181_crop_center-center_100_line/asset-web-2024-industries-media-comms-next-gen-01.jpg 992w, https://djfojq4n1zpcu.cloudfront.net/default/_768x915_crop_center-center_100_line/asset-web-2024-industries-media-comms-next-gen-01.jpg 768w, https://djfojq4n1zpcu.cloudfront.net/default/_576x686_crop_center-center_100_line/asset-web-2024-industries-media-comms-next-gen-01.jpg 576w)
Withstand economic pressure and material inflation
COVID-19 has had profound impacts across healthcare, forcing paradigm shifts in care. Today, companies are looking at innovative delivery methods, cutting-edge technology, new payment methods, and workforce retention models.
![Image of Asset web 2024 industries media comms converge 01](https://djfojq4n1zpcu.cloudfront.net/default/_992x1181_crop_center-center_100_line/asset-web-2024-industries-media-comms-converge-01.jpg 992w, https://djfojq4n1zpcu.cloudfront.net/default/_768x915_crop_center-center_100_line/asset-web-2024-industries-media-comms-converge-01.jpg 768w, https://djfojq4n1zpcu.cloudfront.net/default/_576x686_crop_center-center_100_line/asset-web-2024-industries-media-comms-converge-01.jpg 576w)
Combat rising diseases of despair
The pandemic exacerbated substance use, depression, anxiety, suicidal behavior, and economic pressures. AI, telehealth, online counseling, and mobile health interventions are vital in extending equitable care for all.
2024 Slalom industry outlook: Media & communications
Our expertise in healthcare
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Tomorrow’s healthcare technology landscape
CUSTOMER SUCCESS HIGHLIGHTS
MARKETING & ADVERTISING
36%
Increase in clickthrough rate
A digital content publisher boosted engagement with more targeted promotions.
MEDIA & ENTERTAINMENT
10M
Concurrent users analyzed
A prominent streaming service built a data hub that delivers company-wide insights.
MARKETING & ADVERTISING
67%
First-time buyers
After a data transformation, Are Media’s campaigns are delivering ecommerce results.
THINKING IN HEALTHCARE
AI in healthcare: How Intelligent Products increase accessibility and equity
Artificial intelligence, machine learning, and automation are helping provide more accessible, equitable healthcare to more patients.
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Our Technology Partners
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The industry’s best technology partnerships
Our partnerships with over 700 of the world’s leading technology providers help us fuel innovation and sustainable growth for our customers.